"Nicotine - one of the strongest known poison, used as an insecticide" - said the Russian edition of Our Time. " Tobacco smoke contains more than 4 thousand chemicals, of which 10% (over 40) - carcinogens. There hundreds of poisons, including cyanide, prussic acid and arsenic.
Tobacco smoke radioactive, it contains Polonium isotopes, bismuth, lead. Last year "free-dose X-rays up to 500! There is evidence that cigarette smoke by changing the reactivity of the immune system, increases the risk of leukemia. 98% of deaths from cancer of the larynx - a smoker, 96% of deaths from lung cancer - among smokers, 75% of chronic bronchitis and emphysema lungs - from smokers and 25% of deaths from coronary heart disease - smokers.
At the same time, Western commentators suggest that the restrictions on the sale of cigarettes to youth, which now exist, are ineffective, even in high-income countries. World Bank believes that the most effective way to distract children from smoking - increase taxes on tobacco. High prices prevent the start of smoking among some children and adolescents are encouraged to reduce consumption of those who already smoke.
But you can give the current youth of rising tobacco. Especially if the presentation is that smoking is fashionable. Of course, the influence of others play a role. What do people think the adults? Parents often reproach the modern film industry, showing smoking in films, the characters, providing a bad example. And while forgetting about their negative impact. Children tend to desire it more likely grow up. Some adopt the adults believed that smoking calms your nerves.
From the viewpoint of psychiatrists there is an element of truth. Smoking - irritation of oral zone, from which a person receives the very first fun in life: to suck the milk and soak. Therefore, smoking, in part, avoids stress. But hardly these techniques are relevant to adolescents.
Yes, and the threat of dying from lung cancer in 40 years, the child seems fantastic, because each child feels immortal. Estimated risk of health often makes smoking attractive. Finally, if adults say preaching against smoking, a sense of protest forcing young people to show defiance.
It seems that this problem is unsolvable. But it is not. Anti company Tehnologii Mondiale Impuls "Clean Air" by the company Epicentrul Impuls already in place in Kishinev. 96% of applicants from a subject after the first treatment, the remaining 4% - with the second.
History of Marlboro Cigarettes
In the 1920s, Marlboro was first advertised as a premium cigarette for women, a milder version of the smokes well dressed men might puff on after dinner. But the brand never took hold, and by the 1950s concerns over the connection between smoking and cancer drove many smokers to filtered brands. Philip Morris didn't have a filtered cigarette, so it scrapped the old campaign in favor of re-launching Marlboro as the company's filtered alternative.
After deciding to introduce filters to the brand, Marlboro executives still had the brand's feminine image to deal with. As Schalch reports, it didn't help that filtered cigarettes were considered softer versions of the real thing, cigarettes for sissies.
The first Marlboro men weren't limited to cowboys. They were all sorts of rugged individuals who smoked their cigarettes while performing equally manly tasks, from fixing their cars to fishing or hunting.
Marlboro's television advertisements in the '60s reflected the idea of freedom in wide-open spaces, especially once the theme from the movie The Magnificent Seven was added to the scenes of cowboys leading their herds through dusty canyons of "Marlboro Country" or charging off to rein in a stray colt.
Part of the success of the campaign might be attributable to the fact that Marlboro forged some credibility by using real cowboys in some of the ads instead of actors just playing the part.
The image took hold with enough force that even through a ban on televised tobacco advertisements that began in 1971, the Marlboro Man survived unharmed. Instead of riding off into the sunset, the image turned up in print ads and on billboards all over the country.
Old Commercial Cigarettes
In 1954, the cigarette brand Winston is presented in a singsong fashion in the radio and television advertisements, so the song would sound like:
“Winston tastes good like a cigarette should,
Winston tastes good like a (clap, clap) cigarette should.
Winston gives you a real flavor, fun, rich, tobacco flavor,
and Winston’s easy got in to the filter let’s the flavor through.
Winston tastes good like a (clap, clap) cigarette should!”
The "clap" noise was sometimes substituted for actors in the commercials knocking twice against a truck carrying Winston cigarettes, or an actor flicking his lighter twice to the same conceit.Winston cigarettes were sponsors of such television series as The Flintstones and The Beverly Hillbillies. The former series would show stars Buddy Ebsen, Nancy Kulp and Irene Ryan extolling the virtues of Winston while smoking them and reciting the song. The latter series would later come under fire for advertising cigarettes on an animated cartoons watched by kids.
"Winston tastes good like a cigarette should."
That slogan, set to music, was one of the first TV commercials, debuting in the mid '50s and running all throughout the '60s. Grammar teachers and language purists cried foul so Winston answered with a new slogan - "What do you want, good grammar or good taste?"
Big movie stars were happy to endorse smokes on TV as well, and the number one celebrity of the era was the Duke. John Wayne appeared for Camel in 1952, speaking highly of the product: "Mild and good tasting pack after pack. And I know, I've been smoking them for twenty years." This commercial was filmed in conjunction with
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